Bernd das Brot – now in the USA. Great.
Well. Bernd das Brot once again failed to stay unnoticed. Of all places, he had to pop up in the US late-night show “Last Week Tonight with John Oliver.” Millions of Americans now know that German television features a talking loaf of bread whose only real wish is to be left alone.
John Oliver, of course, thought it was hilarious. The audience too. Bernd, not so much. There he was, as always, stuck between resignation and grumpiness. And suddenly he turned into some kind of ambassador of German TV oddities. Congratulations. Or whatever.
For us at the Brotladen, this means even more people might get the glorious idea of taking Bernd home with them. So, if you really want to deal with the “star made of dough” in your daily life – go ahead: as a Napoleon Bernd poster for your wall, as a doormat for active visitor deterrence, or as a bread-bag-style tote.
Whether in the USA Germany or in Erfurt: Bernd stays Bernd. Which means… annoyed.
• Süddeutsche Zeitung - „Bernd das Brot: ‚Alles muss immer zu laut, zu schnell …‘“
• taz - „Bernd, das Brot bei John Oliver: Wie ein berühmtes deutsches Brot die USA rettet“
• Ground News – „Big Appearance for Bernd Das Brot in US Satire Talk Show“
• AP News – „Meet Bernd das Bread, a depressed German loaf …“
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